"Early-stage startups face a particular set of growing pains. It’s not just figuring out what to build and for whom – there’s also a need to measure progress, coordinate across projects, and keep knowledge accessible, all while likely making some drastic pivots. These challenges are what we call a “collaboration tax,” and if it isn’t solved in the earliest days of operating the company, the “tax” only compounds as a startup scales.

In June 2024, Atlassian launched a program built on a straightforward premise: if we could get early-stage founders building with the right collaborative tools from day one, they’d be able to deliver more value to their customers and their startup would grow with Atlassian as they scale.

As of June 2026, Atlassian for Startups had onboarded more than 5,000 startups from around the world – over 2,000 in the first year and more than 3,000 in the second. From AI to Semiconductors to Deep Tech to Hospitality, our startup customers span nearly every industry, and they’re bringing deep expertise to real-world problems." - Philip Braddock, Head of Atlassian for Startups

In this special Twin Cities Startup Week Minneapolis-Twin Cities Atlassian Community event we'll give an overview of

1. A local non-profit's use of Trello - a powerful work management and collaboration solution that's perfect for soloprenuers and startups that don't yet qualify for the Atlassian for Startups program

2. Atlassian for Startups program eligibility requirements and how to apply to the program

3. The FREE Atlassian apps available through the Atlassian for Startups program and system demos of example use cases

RSVP is Required:

This is a limited capacity IN-PERSON event. RSVP is required here.
If you're unable to attend, we ask that you please un-RSVP as soon as you know so another person is able to attend in your place. A waitlist will be enabled when the event is sold out. When someone un-RSVPs their ticket will be released.

Agenda:

5:00 - 5:20 p.m. Check-in, get some free food and drink (we get it, you've had a long day!), and network with fellow TCSW attendees and Atlassian enthusiasts!

5:20 - 5:30 p.m. Head to the Cedar conference room for an overview of the agenda.

5:30 - 5:55 p.m. Eric Hauge, Co-Executive Director of local non-profit HOME Line, will share how HOME Line uses Atlassian's Trello Workspaces to manage different types of internal work and with their volunteers.

6:00 - 7:00 p.m. After a hello from Philip Braddock, Head of Atlassian for Startups (showing you Loom in action!), Jessica Hampton and Karl Hoeschen will outline how to qualify and apply for the Atlassian for Startups program. We'll highlight potential use cases for the Atlassian apps available through the Atlassian for Startups program. We'll also do system demos how the available Atlassian for Startups apps integrate seamlessly, helping you operationalize your business to scale.

7:00 - 7:15 p.m. Q&A. Connect with presenters and fellow attendees. Start your Minnesota Goodbyes early (even if you wrap them up in the hall)!

Location and Parking:

Improving Minneapolis is located in the Lakeside Center building, west of Bde Maka Ska. NOTE: The north entrance (facing Excelsior Blvd) is closed to the public.

The main entrance is on the west side of the building, facing a large free parking lot. Access the parking lot off Market Plaza/W Bde Maka Ska Blvd. (Look for the Atlassian Community Event sandwich board signs at the corner of Market Plaza/W Bde Maka Ska Blvd and Excelsior Blvd!)

Take the elevator or the stairs up one floor to Suite 180.

There are bicycle racks located on the west side of the building, left of the building entrance. Visit Metro Transit for public transit options.

Endless thanks to our local sponsor!

Improving Minneapolis has graciously hosted the Minneapolis-Twin Cities Atlassian Community events since 2024. We're grateful for use of their space and the food they provide for this event!