If you take a quick glance at Atlassian's newest product Insight you might think "ohh, asset management, I understand". That quick judgment is just as wrong as seeing Jira and thinking "ohh, a bug tracker, I understand!" You would be dead wrong on both fronts and truly missing the power behind these tools.

It's true that out of the box Insight provides software for asset and configuration management. And yes, It is built on the Jira platform and easily integrates with Jira Service Desk. But, the real power comes in when you realize how flexible Insight is and how it can be used to model anything, including assets, logical services, people, contracts...whatever!

The best way I can describe it is: Jira issues are the verbs and Insight objects are the nouns. When you think of it this way the question becomes: How do you want to model the work you do (verbs - Jira) against the things that are impacted by your work (nouns - Insight)?

In this talk, we will walk through:

* Insight for tracking assets

* All of the other great use cases for Insight, with examples

* Reporting and querying on Insight objects